Honestly, it does help with spam. You are not having people in the lobby send a message every 30 seconds.
Simply they can message you via /msg in the lobby, tell you the server name, and that's it.
I would say it isn't that easy to get a server full within minutes. When I started my server, and what I am about to say could be completely different from your experience, or anyone else's experience, it took me quite a while to get even 5 players. And also, if you want to wait a shorter amount of time, you can buy a rank, unless you can't buy it.
Minehut needs money. They are a business, and they need to pay developers, run their website, etc. Try running a company, you can see on how much money is important. While other server hosts can choose your max player count and while you cannot change your icon, it had to have been developed somewhere. Minehut pays people to develop that kind of stuff. So Minehut needs money to run.
I wouldn't say the only reason why Minehut is popular was because of advertising. If you know how to skript, you can do lots of stuff within Minehut, and you don't have to pay. And if Minehut keeps /ad and keeps the cooldown the same, I don't think they will see a massive decline in players. There are lots of servers, some being very good. You don't have to start a server. And if Minehut makes the cooldown for /ad much shorter, you can see a possible increase in spam, depending on how low you increase it to.
So getting that out of the way, I would say we should keep /ad the way it is. It clears up chat and decreased spam. If Minehut keeps /ad, which I think they should, I think Minehut would be fine.
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